Benchmarking Studies

People Count

Benchmark key HR and workforce management metrics against others in the sector, identify areas for improvement, build a case for change, and track progress.

People Count 2019

People Count is now 50% shorter, less effort to complete, and focussed on key measures.

It’s time to sign up to People Count 2019! Take part to compare your key HR metrics with not-for-profit sector benchmark data, and gain a solid evidence-base to make sound strategic decisions.


Why take part in People Count?

People Count is the annual study for the not-for-profit sector, based on these key HR topics:

  • Composition of Workforce
  • Recruitment and Selection
  • Retention
  • L&D
  • Appraisal and Performance Management
  • Absence Management
  • Employee Relations
  • The HR Function
  • Reward
  • Future Developments

Hundreds of organisations have taken part in the study, since it began in 2002. It provides you with the online tools to drill down deep into your own results, and enables you to benchmark with 7-20 organisations of your choice, as well as the whole sample. You can also benefit from others’ good practice, and share your experiences through the Contact Zone.

Book onto People Count 2019

Download the People Count 2019 Brochure

Download a copy of the brochure to find out more about People Count 2019.

Download Brochure

Everything you need to know

How it works

When you sign up to People Count, we’ll send you login details to access the online questionnaire.  Then:

Book onto People Count 2019

People Count timetable

Bookings welcome October 2018
Questionnaire available April 2019
Early-bird prices expire 26 April
Deadline for completing questionnaire 31 May
Publication of reports August
Results Webinar September
Product Training Webinar September

People Count 2019 pricing

Early Bird offer
(until 26.04.19)
Standard price
(from 27.04.19)
 Income Member* Non-member All
<£5m £320 £355 £750
£5m – £10m £420 £455 £750
£10m – £25m £520 £555 £750
£25m +
£620 £655 £750


Prices exclude VAT.

* Members of AMHP, Charities HR Network, Hospice UK, NCVO, NUS, VODG

Book onto People Count

£750.00 £355.00

  • Are you a member of any of these organisations?

    AMHP, Charities HR Network, Hospice UK, NCVO, NUS, VODG

    Organisation income


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Our partners

Association of Mental Health Providers AVSM Charities HR Network Hospice UK National Union of Students NCVO Voluntary Organisations Disability Group

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